From the Marine Star Collection New six-hand chronograph movement with 200-meter water resistance. In stainless steel with rose gold-tone accents and blue glass insert on ratcheted rotating bezel, blue dial with luminous hands and markers, and calendar feature, domed mineral crystal, screw-back case, stainless steel and rose-gold tone bracelet with fold-over buckle closure, safety bar and extender.

From the Marine Star Collection. Six hand chronograph with calendar in black IP and gold-tone stainless steel with black dial, flat mineral glass, screw-back case, black silicon strap with 3-piece buckle closure.

From the Marine Star Collection. High-performance chronograph in stainless steel with black and rose-gold ion-plated finish, black patterned dial, luminous hands, calendar, second hand, mineral crystal, screw-back, and black rubber strap.

In celebration of fine watchmaking and the spirit of New York City, we present the Bulova x Apollo timepiece inspired by the legendary Apollo Theater—the soul of American culture. This automatic timepiece from our Modern collection blends a sleek modern design with a mechanical heart to ensure you never miss a beat. The 40mm two-tone case features black IP-coated and gold-tone stainless steel and an edge-to-edge metallized crystal, with a black leather strap with a pin-buckle closure. The deep black dial is accented by rose gold-tone hands and markers and an aperture that reveals the heart of the 21-jewel automatic movement, which has a 42-hour power reserve. Push your style to the edge with this instant classic from Bulova.

Honoring Bulova’s storied history with the armed forces and based on a rare prototype from 1957 developed for the U.S. Navy, the Special Edition MIL-SHIPS Bronze celebrates Bulova’s 150th Anniversary and its legacy of innovation and fine craftsmanship. This newly reimagined timepiece features an elevated design with a sandblast-finished case made of CuSn8 bronze, a lustrous material with a rose-gold hue reminiscent of 19th-century copper diving helmets. Bronze is much stronger than copper, and over time, it forms a natural patina, adding a protective layer that enhances its durability and enriches its unique, timeless look. Distinctive features include a deep blue dial with a?matching aluminum bidirectional bezel insert, a vintage-inspired handset with super luminous hands and markers, a bi-color moisture strip indicator strip, and a double-domed sapphire crystal with a?5-layer anti-reflective coating. Paired with an upgraded deep blue 18mm strap made of a hybrid of rubber and Cordura® nylon for durability and comfort and powered by a 21-jewel automatic movement with a 60-hour reserve, it showcases a commemorative 150th Anniversary embossed case back and is water resistant up to 200 meters. Delivered in premium packaging with a storybook, this heritage-inspired MIL-SHIPS Bronze men’s timepiece is a must-have for collectors and enthusiasts alike.?

Honoring Bulova’s storied history with the armed forces and based on a rare prototype from 1957 developed for the U.S. Navy, the Special Edition MIL-SHIPS Bronze celebrates Bulova’s 150th Anniversary and its legacy of innovation and fine craftsmanship. This newly reimagined timepiece features an elevated design with a sandblast-finished case made of CuSn8 bronze, a lustrous material with a rose-gold hue reminiscent of 19th-century copper diving helmets. Bronze is much stronger than copper, and over time, it forms a natural patina, adding a protective layer that enhances its durability and enriches its unique, timeless look. Distinctive features include an army green dial with a?matching aluminum bidirectional bezel insert, a vintage-inspired handset with super luminous hands and markers, a bi-color moisture strip indicator strip, and a double-domed sapphire crystal with a?5-layer anti-reflective coating. Paired with an upgraded army green 18mm strap made of a hybrid of rubber and Cordura® nylon for durability and comfort and powered by a 21-jewel automatic movement with a 60-hour reserve, it showcases a commemorative 150th Anniversary embossed case back and is water resistant up to 200 meters. Delivered in premium packaging with a storybook, this heritage-inspired MIL-SHIPS Bronze men’s timepiece is a must-have for collectors and enthusiasts alike.

This Bulova men’s watch from the Maquina collection offers daringly avant-garde design. The watch features a 40mm gun metal- and black-tone stainless steel case with a curved sapphire crystal and a gun metal-tone stainless steel bracelet with a push-button deployant closure. The green patterned dial with black dial ring and bridges has black hands and silver-tone markers with luminescent fill, with a central aperture revealing the inner workings of the 21-jewel automatic, also visible through a transparent case back, skeletonized movement which has a 42-hour power reserve. With its mechanical heart and unrivaled modern form, this Bulova men’s timepiece offers a uniquely individual expression of style.

This Bulova men’s watch from the Maquina collection offers daringly avant-garde design. The watch features a 40mm black-tone stainless steel case with a curved sapphire crystal, a black bezel, and a black-tone stainless steel bracelet with a push-button deployant closure. The rainbow-colored patterned dial has black hands and silver-tone markers with luminescent fill and a central aperture revealing the inner workings of the 21-jewel automatic skeletonized movement, also visible through a transparent case back, which has a 42-hour power reserve. With its mechanical heart and unrivaled modern form, this Bulova men’s timepiece offers a uniquely individual expression of style.

This Bulova men’s watch from the Maquina collection offers daringly avant-garde design. The watch features a 40mm rose gold- and silver-tone stainless steel case with a curved sapphire crystal, a blue bezel, and a silver-tone stainless steel bracelet with a push-button deployant closure. The blue patterned dial with black dial ring and bridges has rose-gold tone hands and markers with luminescent fill and a central aperture revealing the inner workings of the 21-jewel automatic, also visible through a transparent case back, skeletonized movement which has a 42-hour power reserve. With its mechanical heart and unrivaled modern form, this Bulova men’s timepiece offers a uniquely individual expression of style.

This Bulova men’s watch from the Maquina collection offers daringly avant-garde design. The watch features a 40mm rose gold- and silver-tone tonneau-shaped stainless steel case with a double-curved sapphire crystal, a blue bezel, and a blue HNBR rubber strap with a pin-buckle closure (move further down). The blue patterned dial with black dial ring and bridges has rose-gold tone hands and markers with luminescent fill and a central aperture revealing the inner workings of the 21-jewel automatic skeletonized movement, also visible through a transparent case back, which has a 42-hour power reserve. With its mechanical heart and unrivaled modern form, this Bulova men’s timepiece offers a uniquely bold individual expression of style.

A masterclass in modern design, this sophisticated timepiece from the Bulova men’s Modern collection will add a contemporary edge to your wardrobe. The black IP stainless steel case design features a metalized domed edge-to-edge sapphire crystal that extends to form the black bezel of the timepiece, while a sleek silhouette flows seamlessly into a matching black IP stainless steel bracelet with brushed center links and a push-button deployant closure for a sleek profile. A gold-tone case ring encircles the dramatic black dial, which pushes the limits of minimalism with no markers and angular gold-tone hands. An uncompromising commitment to modern design, this Bulova men’s timepiece will push any wardrobe beyond convention.

The Bulova men’s Maquina collection gets the Marc Anthony treatment, with the iconic performer adding his personal touch to the modern design. A boldly distinct stainless steel case features grey and gold IP plating, with a daringly faceted silhouette. The multilayered grey dial features luminescent paint on its markers and its skeletonized hands, with gold-tone accents around a 24-hour subdial and a running seconds subdial. The translucent center dial and its aperture offer a glimpse at the timepiece’s beating heart: an automatic 21-jewel movement with a power reserve of 42 hours. The watch is paired with a rugged silicone strap with a secure 3-piece buckle closure. Combining Marc Anthony’s stylish edge with Bulova’s precision, this new Bulova men’s Maquina timepiece is the perfect companion for those who want to make a statement.

This new Bulova men’s timepiece adds to the Latin GRAMMY® Collection and continues the brand’s celebration of the awards show and the remarkable artists that make it possible. An edge-to-edge, curved metalized sapphire crystal creates an exceptionally modern 42mm case, which features silver-tone stainless steel and a rose gold-tone crown. The textured dial is accented with rose gold-tone hands and markers and a 24-hour sub-dial. On the back of the watch, the screw-back case is stamped with Latin GRAMMY® logo. The watch is paired perfectly with a matching two-tone bracelet with a deployant clasp. Bring the spirit of the Latin GRAMMY® awards and its incredible artists with this new Bulova men’s timepiece.

This new Bulova Marine Star men’s watch combines classic nautical styling with a legacy that reaches back decades. The bold, angular silver-tone stainless steel case features brushed finishing with polished accents, a deep blue bezel, a flat mineral crystal, and a screw-down crown. The striking blue dial combines sunray texture along the hour track and a central dial with a radiant sunburst finish, complete with hands with luminescent treatment, polished indices, and a running seconds sub-dial with orange accents. Visible through both the dial aperture and an exhibition case back, the open heartbeat automatic movement features 21 jewels and a 42-hour power reserve. The 45mm watch is complemented with a matching silver-tone stainless steel bracelet with a push-button deployant clasp. The watch is water resistant to 200 meters, living up to its name as a timepiece that can go wherever you do without missing a beat.

This new Bulova men’s five-hand chronograph timepiece pushes the groundbreaking CURV collection in a new direction that affords unrivaled sophistication together with Bulova’s cutting-edge technology. CURV timepieces are equipped with the world’s first curved chronograph movement, with high-precision 262khz quartz technology offering exceptional accuracy of 5 seconds per month. This new CURV model features a dynamic gold- and silver-tone stainless steel case with brushed and polished finishes and a curved sapphire crystal. The refined black dial features striped patterning, with a translucent ring offer a glimpse at the intricate movement beneath. Gold-tone stainless steel markers and hands offer contrast against the dial, while three sub-dials display the elapsed chronograph time in 12-hour, 60-minute, and 60-second intervals. The chronograph 60-second sub dial at 6 o’clock doubles as the standard seconds hand. The dual mode is implemented by the 4 o’clock pusher. The watch is paired with a matching tapering silver and gold-tone stainless steel bracelet with a deployant clasp with pushers. Reinterpreting the elegant lines of the original CURV, this new Bulova timepiece presents a sleek and refined dress aesthetic perfect for any occasion.

The latest Octava timepiece from the men’s dress classic Crystal collection arrives with brilliant style and contemporary appeal. The new, angular-shaped gold- and silver-tone stainless steel case surrounds the 3-hand silver-white and pave dial with bold Roman numeral accents and features 300 hand-set crystals positioned on the dial, case, and bracelet to enhance the striking design. The gold- and silver-tone bracelet has a deployant buckle with pushers for easy closure. This sophisticated timepiece will take the wearer from day to night with effortless style.

From the Crystal Collection, the bold Octava timepiece, in gray stainless steel with gold-tone accents, gets a luxurious update with an open aperture 21-jewel automatic movement in a signature Bulova design embellished with 251 gray-colored crystals on the bezel, bracelet and dial. This timepiece also has a double-press deployant buckle closure and is water resistant to 30 meters. You’re sure to make an unforgettable impression with this bold men’s watch on your wrist.

From the Crystal Collection, this bold Octava timepiece, in gold-tone stainless steel, gets a luxurious update with an open aperture 21-jewel automatic movement in a signature Bulova design embellished with 251 crystals on the bezel, bracelet and dial. This timepiece also has a double-press deployant buckle closure and is water resistant to 30 meters. You’re sure to make an unforgettable impression with this bold men’s watch on your wrist.

Part of the Surveyor line of Bulova watches, this updated classic automatic watch offers all of the detail and fine quality you would expect in a luxury watch, at an accessible price. The two-tone design in a gold and silver-tone stainless steel case and bracelet is paired with a silver-tone dial with gold-tone accents and an open aperture to view the movement’s balance wheel and escapement. The screw-back case is topped with a mineral crystal exhibition window to showcase the automatic movement powering the timepiece. This beautifully detailed, quality timepiece is destined to become a new favorite in any collection.

The Bulova Marine Star men’s watch is a classic timepiece with a legacy stretching back decades. The open heartbeat automatic 21-jewel movement is showcased in the dial aperture and in the exhibition case back. The gold-tone, stainless steel case is accented with black, and features a black dial and a flat mineral crystal. The gold-tone stainless steel bracelet is perfectly matched for a seamless look and the watch is water resistant to 200 meters, living up to its name as a timepiece that can go wherever you do without missing a beat.